Advanstar’s Medical Economics and Contemporary OB/GYN recently netted three of the most prestigious business-to-business editorial awards in the United States.
Medical Economics Senior Editor Jeffrey Bendix (front, center) with the Medical Economics staff. Advanstar’s Medical Economics and Contemporary OB/GYN recently netted three of the most prestigious business-to-business editorial awards in the United States.
Medical Economics won for Best Instructional Content in ABM’s Jesse H. Neal Awards, which is described as a Pulitzer Prize for business-to-business journalism. The winning entry, titled “Cracking the Code,” authored by Senior Editor Jeffrey Bendix, documented coding challenges for physicians as it relates to top strategies for selecting appropriate evaluation and management levels, and documenting patient care. The story was originally published in the May 25, 2013 issue of Medical Economics.
Contemporary OB/GYN won for Best Commentary for editorials by Editor-in-Chief Charles J. Lockwood, MD, MHCM. The three winning columns include:
Medical Economics was also named a finalist in the Best Instructional Content category for its June 10, 2013 coverage: “PCMH: A closer look at a trend changing healthcare delivery” by contributing author Gail Garfinkel Weiss.
“We know that quality journalism plays a crucial role in helping to inform and educate physicians about trends impacting their profession,” says Group Content Director Daniel R. Verdon. “And, as leading media brands, we are thrilled to be honored with these national awards.”
Georgiann DeCenzo, executive vice president of Advanstar’s Medical Communications Group, adds, “These awards affirm our mission to engage readers and offer useful tools to help them succeed during a period of transformative change. Advanstar Communications has an ongoing commitment to editorial excellence; it’s part of our culture, and we are proud that those efforts have been recognized.”
Winning entries were selected for exhibiting journalistic enterprise, service to the field, and editorial craftsmanship. The judging panel selected 44 Neal Award winners out of 173 finalists from an original 612 entries.
The Advanstar Medical Communications Group offers an integrated platform of multi-channel, high engagement tactics that reaches healthcare professionals 1.8 million times per month. The company's print and digital brands target 10 healthcare markets spanning North America, Europe and Latin America and are accessible through the ModernMedicine Network at www.modernmedicine.com. Other titles include: Contemporary OB/GYN, Dermatology Times, Drug Topics, Managed Health Care Executive, Ophthalmology Times, Optometry Times, ContemporaryPediatrics, and Urology Times.
Advanstar Communications is an event and marketing services business that serves business professionals and consumers in the Fashion, Licensing, Life Sciences, and Powersports industries with its portfolio of 134 events, 30 publications, and more than 200 electronic products and websites.