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Shrinkflation: The sneaky way companies raise prices

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Consumer advocate Edgar Dworsky discusses how shrinking packaging leads to higher costs.

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For decades, companies have found ways to raise prices without changing the dollar amount on the price tag. Edgar Dworsky is onto them.

Dworsky, a consumer advocate who founded Consumerworld.org, says this product downsizing is a perfect example of shrinkflation. Dworsky sat down with Physicians Financial News to explain the concept, why it matters, and what consumers and businesses can do about it.


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