What are you and your patients doing when you're online? According to new research by the Nielsen Company, Americans spend 40% of their time online participating in social networking activities, playing games, or emailing. Almost 25% of the time online is spent with social networking sites and blogs, up from 15.8%.
Additional findings:
Online games overtook personal email to become the second most heavily used activity behind social networks, accounting for 10% of all U.S. Internet time. Email dropped from 11.5% of time to 8.3%.
Email and instant messaging saw double-digit declines in share of time, but email remains the third heaviest activity online (8.3% share of time), whereas instant messaging is fifth, accounting for 4% of Americans' online time.
The major portals experienced a double-digit decline in share but remained the fourth heaviest activity, accounting for 4.4% of U.S. time online.
Regarding cell phones, there was a double-digit (28%) rise in the prevalence of social networking behavior, but the dominance of email activity on mobile devices continues, with an increase from 37.4% to 41.6% of U.S. mobile Internet time.
Portals remained the second heaviest activity on mobile Internet (11.6% share of time).
Other mobile Internet activities seeing significant growth include music and video/movies, both seeing more than 20% increases in share of activity year over year.
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Social networking, games, email top online activities
Americans spend 40% of their time online participating in social networking activities, playing games, or emailing. Almost 25% of the time online is spent with social networking sites and blogs, up from 15.8%.
What are you and your patients doing when you're online? According to new research by the Nielsen Company, Americans spend 40% of their time online participating in social networking activities, playing games, or emailing. Almost 25% of the time online is spent with social networking sites and blogs, up from 15.8%.
Additional findings:
Online games overtook personal email to become the second most heavily used activity behind social networks, accounting for 10% of all U.S. Internet time. Email dropped from 11.5% of time to 8.3%.
Email and instant messaging saw double-digit declines in share of time, but email remains the third heaviest activity online (8.3% share of time), whereas instant messaging is fifth, accounting for 4% of Americans' online time.
The major portals experienced a double-digit decline in share but remained the fourth heaviest activity, accounting for 4.4% of U.S. time online.
Regarding cell phones, there was a double-digit (28%) rise in the prevalence of social networking behavior, but the dominance of email activity on mobile devices continues, with an increase from 37.4% to 41.6% of U.S. mobile Internet time.
Portals remained the second heaviest activity on mobile Internet (11.6% share of time).
Other mobile Internet activities seeing significant growth include music and video/movies, both seeing more than 20% increases in share of activity year over year.
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Pros and cons of AI patient portal messages
Ep. 61: Prior authorization with Heather Bassett, MD
GI Alliance taps IKS Health’s AI platform to streamline revenue cycle
Ep. 57: Tariffs and the medical device industry with Rohit Harve of PA Consulting
Are physicians responsible for AI errors?
AI can dramatically improve our approach to primary care and chronic disease management